Finding the domain name is a critical and compelling process that is so stressful, giving a name to your brand. Generally, the brand and domain research process proceeds in parallel.
This process requires very intense mental performance. It forces you to have a lot of meetings and correspondence with your team. Naturally, you want to crown all these efforts with a domain that fits your brand strategy. Who would not want that?
So, what should you keep in mind when choosing a new domain name? We can briefly describe: Your domain name should be both catchy and consistent with your company goals and brand strategy and increase your visibility in search results.
You should never ignore the call visibility factor. Why is that? Because the domain name has a critical role in all of your digital communications performance, especially in search engine performance.
(If you are going to build a website for your brand, your domain name will also be your brand name. In this respect, you can evaluate our recommendations on choosing the domain name as our brand name recommendations. / campaign, event, social responsibility project, online community, PR etc. You can also apply for domain name for your sub-projects.)
